Internet marketing techniques A review of the facts
The other parts of written text which find favor with Search Engines are the title, paragraph and sub headings. Words written in Bold and Italics take preference over normal words in search engine logics. Your Seo keyword strategy must take this into account. Remember, some keywords are very popular but they are also vying for competition on a search ranking list. A good keyword strategic approach would be to use the other alternative keywords, not so popular but giving an assured web page ranking.